Build Predictable Customer Acquisition

Acquire qualified customers through Google Ads, Meta Ads and LinkedIn advertising. Every campaign is supported by conversion-focused landing pages, conversion tracking, HubSpot CRM integration and performance reporting so every marketing decision is backed by measurable data.

Google Ads Certified
Meta Certified
HubSpot CRM Integration
Google Analytics 4 & Conversion Tracking

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Google Ads Certified
Meta Certified
Google Analytics 4 & Conversion Tracking
HubSpot CRM Integration

One Integrated Growth System

Paid media, creative, analytics, and strategy connected, not sold as disconnected tasks.

Paid Media

Google Ads Management, Meta Ads Management, and LinkedIn Advertising built around where your buyers actually search and scroll.

Creative

Landing pages, ad creative, video production, and creative strategy designed to convert attention into qualified demand.

Analytics

Google Analytics 4, conversion tracking, HubSpot CRM, and performance reporting that connect ad spend to revenue.

Growth Strategy

Market research, competitor research, campaign strategy, and customer acquisition planning that shape where budget goes.

Industries We Work With
Roofing Solar Construction Ecommerce Professional Services Manufacturing Healthcare Local Businesses

Our Customer Acquisition Framework

A structured process for turning ad spend into a measurable, repeatable source of qualified demand.

1

Account & Market Audit

We review your current ad accounts, tracking setup, and competitive landscape to identify where budget is being lost and where opportunity is being left on the table.

2

Infrastructure Setup

We establish or rebuild the foundation — ad accounts, pixels, conversion tracking, and CRM connections — so every result can be measured accurately from day one.

3

Conversion-Focused Landing Pages

We design landing pages built around a single objective: turning visitors into qualified leads, with messaging matched to how your buyers actually search and decide.

4

Paid Media Launch

We deploy Google Ads, Meta Ads, and LinkedIn Ads based on where your buyers actually are — not a one-size-fits-all channel mix.

5

CRM & Lead Automation

Every lead flows automatically into HubSpot, triggering an immediate follow-up sequence so response time — and lead quality — stay consistent.

6

Weekly Optimisation & Reporting

We review performance weekly against cost per lead, CPA, and pipeline outcomes, adjusting targeting and creative based on what the data shows.

Lead Management, Not Just Lead Generation

Generating leads solves half the problem. Sales visibility and follow-up speed solve the rest. HubSpot CRM integration gives you a closed-loop view from first click to closed deal, so you can see which campaigns produce revenue — not just enquiries.

1

Enquiry submitted

A lead enters the system through your landing page, form, or call tracking — the source is captured alongside the enquiry.

2

Confirmation sent immediately

An automated message confirms the enquiry was received and sets expectations for when they'll hear back.

Automation Trigger
3

Record created in HubSpot CRM

A contact record is created automatically, tagged with traffic source, campaign, and timestamp for full attribution.

4

Follow-up task assigned

A task appears in the CRM queue with full lead context, so follow-up happens quickly and with the right information.

SLA: 5-Min Response
5

Outcome logged

Consultation booked Not a fit

6

Qualified leads move to your pipeline

Opportunities advance into deal stages, giving you visibility into pipeline value — not just lead count.

Certified by Meta Certified Digital Marketing Associate
Also verified in
Google Analytics Certified Google Digital Marketing & E-commerce HubSpot CRM
Client Performance

Measured Outcomes, Not Marketing Claims

These are dashboard exports from active client accounts — CRM pipeline data and ad platform performance, shown as reported.

SR
Summit Roofing Solutions
Residential & Commercial Roofing · Gauteng, South Africa
HubSpot CRM Dashboard ● Active Pipeline Mar 25 – May 23, 2025
2,214
Leads Created
265
Qualified Leads
42
Closed Won Deals
R1.65M
Revenue Generated
R39,000
Avg. Deal Size
14 days
Avg. Sales Cycle
15.8%
Win Rate
HubSpot Sales Dashboard
Pipeline: Sales Pipeline · Mar 25 – May 23, 2025 Verified
Summit Roofing Solutions - HubSpot Sales Dashboard showing R1.65M revenue generated
Screenshots published with client permission. Results depend on ad budget, market conditions, and service area. Individual results will vary. Gauteng, South Africa
SR
Summit Roofing Solutions
Residential & Commercial Roofing · Gauteng, South Africa
Meta Ads (Facebook & Instagram) ● Live Campaign Mar 25 – May 23, 2025
2,214
Website Leads
1.98M
People Reached
R22.60
Cost Per Lead
4.85M
Impressions
R50K
Ad Spend
Campaign Dashboard
5 active campaigns · Mar 25 – May 23, 2025 Verified
Summit Roofing Solutions - Meta Ads Manager Dashboard
Screenshots published with client permission. Results depend on ad budget, market conditions, and service area. Individual results will vary. summitroofingsolutions.com
DC
Durban Coastal Roofing
Residential · Commercial · Industrial Roofing · Durban, KwaZulu-Natal
HubSpot CRM Dashboard ● Active Pipeline Mar 25 – May 23, 2025
3,245
Leads Created
412
Qualified Leads
68
Closed Won Deals
R2.85M
Revenue Generated
R42,000
Avg. Deal Size
12 days
Avg. Sales Cycle
16.5%
Win Rate
HubSpot Sales Dashboard
Pipeline: Sales Pipeline · Mar 25 – May 23, 2025 Verified
Durban Coastal Roofing - HubSpot Sales Dashboard showing R2.85M revenue generated
Screenshots published with client permission. Results depend on ad budget, market conditions, and service area. Individual results will vary. Durban, KwaZulu-Natal
DC
Durban Coastal Roofing
Residential · Commercial · Industrial Roofing · Durban, KwaZulu-Natal
Meta Ads (Facebook & Instagram) ● Live Campaign Mar 25 – May 23, 2025
3,245
Website Leads
2.81M
People Reached
R18.73
Cost Per Lead
7.65M
Impressions
R60.7K
Ad Spend
Campaign Dashboard
5 active campaigns · Mar 25 – May 23, 2025 Verified
Durban Coastal Roofing - Meta Ads Manager Dashboard
Screenshots published with client permission. Results depend on ad budget, market conditions, and service area. Individual results will vary. Durban, KwaZulu-Natal
Google Ads Case Study

This campaign is currently collecting performance data. Verified results will be added once the reporting period is complete.

Client Results

Real experiences from businesses using paid media to improve customer acquisition and campaign performance.

★★★★★

"Within the first month we had 14 qualified enquiries from Midrand and Centurion alone. The automated follow-up is a game changer — leads were already warm by the time I called."

TM
Thabo M.
Roofing Contractor · Midrand
★★★★★

"I was sceptical about spending R4,000 upfront. Within 6 weeks the system paid for itself three times over. The HubSpot dashboard lets me see every lead in real time."

JV
Johan V.
Roofing & Waterproofing · Pretoria
★★★★★

"No contracts, no nonsense. They built our page, ran the ads and handled everything. We went from 2 enquiries a week to about 8. Solid team."

SN
Sipho N.
IBR Roofing Specialist · Soweto

Straightforward Engagement Structure

A foundation phase to set up the system correctly, followed by ongoing management built around performance.

Phase 1


Foundation Build

R4,000

Once-off infrastructure setup

  • Conversion-focused landing page design & build
  • Ad account setup across Google, Meta, and LinkedIn
  • HubSpot CRM configuration & conversion tracking
  • 50% refund if the foundation isn't delivered as scoped
  • Ad spend budget paid directly to Google/Meta, separate from this fee
Phase 2 — Ongoing


Growth Management

R5,000

Per platform, per month

  • Weekly performance optimisation
  • CRM management & lead tracking dashboard
  • Reporting on cost per lead, CPA, and pipeline outcomes
  • Sales follow-up support available as an add-on
  • Month-to-month, no long-term contract

Ready to Discuss Your Growth Strategy?

Book a 30-minute strategy call. We'll walk through your current acquisition setup and where a paid media system could move the numbers that matter to your business.